July 20, 2024
"Explore India's top sustainable startups leading the charge in environmental innovation and social impact. From electric vehicles to organic farming and plastic recycling, these pioneering ventures are reshaping industries with eco-friendly solutions. Discover how these startups are making a difference and driving sustainability forward in India and beyond."

This article highlights some of the leading sustainable startups in India that are pioneering eco-friendly solutions across various industries. From electric mobility and solar energy to organic products and plastic recycling, these startups are innovating with the aim of reducing environmental impact and promoting sustainable practices. Each startup featured here showcases unique approaches and technologies aimed at addressing pressing environmental challenges while contributing positively to society. Discover how these ventures are making strides towards a more sustainable future in India and globally.

1.Ather Energy

  • Overview: Ather Energy, founded in 2013 in Bengaluru by Tarun Mehta and Swapnil Jain, specializes in electric vehicles (EVs). They focus on reducing air pollution through their smart electric scooters and infrastructure.
  • Innovation: Ather Energy integrates AI and IoT into their scooters, providing a seamless riding experience. They’ve also established a network of charging stations, Ather Grid, across India.
  • Impact: By promoting EV adoption, Ather Energy contributes to reducing greenhouse gas emissions and improving urban air quality, aligning with sustainable mobility goals.


  • Overview: Based in Kanpur and founded in 2017 by Ankit Agarwal and Prateek Kumar, Phool upcycles temple flowers into biodegradable products like incense sticks and cones.
  • Innovation: Phool developed Florafoam, a sustainable alternative to traditional packaging materials, using floral waste.
  • Impact: The startup addresses waste management from religious institutions, reduces pesticide contamination, and creates employment opportunities in recycling.


  • Overview: Founded in Gurugram in 2016 by Pranesh Chaudhary and Sushant Sachan, ZunRoof focuses on residential solar energy solutions in India.
  • Innovation: ZunRoof utilizes technology to design and install solar rooftops, making solar energy more accessible and affordable.
  • Impact: By promoting solar energy adoption, ZunRoof contributes to reducing carbon footprints and electricity costs for homeowners, advancing sustainable energy practices.


  • Overview: Yulu, established in Bengaluru in 2017 by Amit Gupta, Naveen Dachuri, RK Misra, and Hemant Gupta, provides electric micro-mobility solutions.
  • Innovation: Yulu leverages IoT and machine learning to manage their fleet of electric bikes and scooters for shared urban mobility.
  • Impact: The startup aims to reduce urban congestion and air pollution by offering sustainable and convenient last-mile transportation options.

5.Boss Lady Cosmetics

  • Overview: Founded in Mumbai in 2019 by Kajol Bafna, Boss Lady Cosmetics is a vegan and cruelty-free cosmetic brand empowering self-expression.
  • Innovation: Boss Lady Cosmetics challenges beauty stereotypes by promoting inclusive products that celebrate diverse identities.
  • Impact: The brand supports sustainable and ethical beauty practices while fostering a community around self-confidence and empowerment.


  • Overview: BluSmart, founded in Gurugram in 2019 by Anmol Singh Jaggi, Puneet Singh Jaggi, and Punit K Goyal, is India‚Äôs first all-electric ride-sharing platform.
  • Innovation: BluSmart offers emissions-free rides through its fleet of electric vehicles, addressing urban air pollution.
  • Impact: By partnering with major automakers and expanding its EV fleet, BluSmart aims to revolutionize urban mobility while reducing carbon emissions.

7.Banyan Nation

  • Overview: Established in Hyderabad in 2013 by Mani Vajipey, Banyan Nation is a pioneer in plastic recycling, focusing on creating a circular economy.
  • Innovation: Banyan Nation uses IoT and cloud technology to integrate informal waste collectors into their supply chain, producing high-quality recycled plastics.
  • Impact: The startup contributes to reducing plastic pollution and improving waste management practices in India, supporting sustainable manufacturing.

8.Just Organik

  • Overview: Founded in Delhi in 2013 by Pankaj Agarwal and Richa Agarwal, Just Organik promotes organic farming and offers certified organic food products.
  • Innovation: Just Organik connects farmers to consumers directly, ensuring chemical-free and sustainable agricultural practices.
  • Impact: By promoting organic farming, the startup enhances food safety, supports farmer livelihoods, and promotes healthier lifestyles across India.


  • Overview: Beco, based in Mumbai and founded in 2017 by Aditya Ruia, Anuj Ruia, and Akshay Varma, manufactures biodegradable household and personal care products.
  • Innovation: Beco uses sustainable materials like bamboo and cornstarch to create eco-friendly alternatives to single-use plastics.
  • Impact: The startup reduces plastic waste and environmental impact by offering biodegradable alternatives while advocating for sustainable consumer choices.

10.Nexus Power

  • Overview: Founded in Bhubaneswar, Odisha in 2020 by Nishita Baliarsingh and Nikita Baliarsingh, Nexus Power develops biodegradable batteries for electric vehicles.
  • Innovation: Nexus Power utilizes agricultural waste to manufacture energy-storing cells, promoting sustainable battery solutions.
  • Impact: By reducing reliance on traditional batteries, the startup contributes to cleaner energy use and mitigates environmental pollution from battery disposal.

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