Top 10 RetailTech Startups in India

The retail landscape in Hyderabad, India, is witnessing a wave of innovation driven by technology startups. These RetailTech companies are reshaping the industry with their advanced solutions tailored for modern retailers. From customer insights management platforms to cloud-based ERP systems, POS solutions, marketing automation tools, and e-commerce shipping software, these startups offer a comprehensive suite of products and services to enhance operational efficiency, improve customer engagement, and drive business growth. Explore the dynamic world of RetailTech startups in Hyderabad and discover how they are transforming the way retailers operate and interact with their customers.

1.Froogal

Overview: Founded in 2016, Froogal is a platform that offers customer insights management solutions for in-store retailers. It focuses on enhancing customer engagement and driving revenues through loyalty programs and personalized campaigns.
Innovation: Froogal innovates by providing a comprehensive suite of tools that include personalized customer engagement, active and custom-made coupons, and omnichannel campaigns. Its solutions are designed to deepen customer relationships and enhance the shopping experience.
Impact: Froogal’s technology helps businesses understand their customers better and tailor their marketing strategies accordingly, leading to improved customer retention and increased revenue.

Attribute	Details
Founded Year	2016
Location	Hyderabad, India
Stage	Seed
Funding	$1M
Investors	CIE IIITH, Starterbites, and 2 Others
Tracxn Score	48/100
Competitors Rank	70 of 718

Froogal Details in Table

https://tracxn.com/d/companies/froogal/__OxIUPLilgbW80tQQvUI_oF2_NMf3IvW69RNw_-Rt6oE

2.EffiaSoft

Overview: EffiaSoft, established in 2012, provides cloud-based ERP solutions tailored for small to medium-sized businesses. Its product suite covers supply chain management, CRM, HR, financial management, and an Android POS solution.
Innovation: EffiaSoft stands out by offering an integrated ERP solution on the cloud, which is accessible and scalable for SMBs. Its Android POS solution provides mobility and flexibility for business operations.
Impact: By offering an affordable and comprehensive ERP system, EffiaSoft enables SMBs to streamline their operations, improve efficiency, and enhance overall business management.

Attribute	Details
Founded Year	2012
Location	Hyderabad, India
Stage	Seed
Funding	$448K
Investors	Ten Innovate and 10 Others
Tracxn Score	47/100
Competitors Rank	96 of 3,531

EffiaSoft Details in Table

https://tracxn.com/d/companies/effiasoft/__rVJ9cHG8vloPSVF2TH8XSrAifwQ0ACBqlnKeC2Ln2oA

3.Nukkad Shops

Overview: Founded in 2015, Nukkad Shops provides POS solutions for retailers, featuring billing, inventory management, loyalty programs, and analytics. It also offers Android POS devices and an e-commerce solution for hyperlocal mobile platforms.
Innovation: Nukkad Shops combines robust POS functionalities with an e-commerce platform, allowing retailers to manage both in-store and online sales seamlessly. Its Android POS devices come with built-in printers, enhancing operational efficiency.
Impact: Nukkad Shops empowers small retailers with advanced tools to manage their sales, improve customer engagement, and expand their reach through e-commerce, contributing to better business performance and growth.

Attribute	Details
Founded Year	2015
Location	Hyderabad, India
Stage	Seed
Funding	$1.82M
Investors	PurpleTalk and 17 Others
Tracxn Score	43/100
Competitors Rank	87 of 2,468

Nukkad Shops Details in Table

https://tracxn.com/d/companies/nukkad-shops/__6SMnp5LaxpxWn3r2XZquO2Bbg2xODgeqwK_gLltXbVQ

4.Zobaze

Overview: Zobaze, established in 2015, is a cloud-based marketing automation platform for SMBs. It enables business owners to communicate with customers and generate new leads through various marketing tools.
Innovation: Zobaze’s platform offers a range of features, including the ability to create and send offers, manage business portfolios, take offline orders, build feedback forms, and conduct social media marketing.
Impact: Zobaze helps small businesses enhance their marketing efforts, maintain customer relationships, and attract new clients, leading to increased sales and business growth.

Attribute	Details
Founded Year	2015
Location	Hyderabad, India
Stage	Funding Raised
Tracxn Score	43/100
Competitors Rank	69 of 2,285

Zobaze Details in Table

https://tracxn.com/d/companies/zobaze/__ncButqpayNZucsEoLbJ1Aa2q4T7sVL0ua2hgYFE8uSE

5.eRetail Cyber tech

Overview: Founded in 2003, eRetail Cyber tech provides end-to-end software solutions for the retail industry. Its offerings include warehouse management, POS, and other backend solutions under the brand name ‘flexi’.
Innovation: eRetail Cyber tech’s ‘FlexiPoS’ integrates POS, inventory management, reporting, analysis, and loyalty management into a single platform, which can be deployed on-premise or on the cloud.
Impact: By offering a comprehensive suite of retail management tools, eRetail Cybertech helps retailers streamline their operations, enhance customer service, and improve overall efficiency.

Attribute	Details
Founded Year	2003
Location	Hyderabad, India
Stage	Seed
Funding	$117K
Tracxn Score	33/100
Competitors Rank	133 of 2,285

eRetail Cyber tech Details in Table

https://tracxn.com/d/companies/eretail-cybertech/__Sy-0VUUXQAmViyrMTiVt_7CJzh5thef1DaPo2t6EgOM

6.WholeMark

Overview: Whole Mark, founded in 2021, provides e-commerce shipping and fulfillment software solutions for D2C brands. Its platform integrates supply chain, inventory warehousing, last-mile delivery, and return management.
Innovation: Whole Mark offers a cloud-based supply chain solution with plug-and-play integrations for e-commerce websites, optimized for seamless operations and efficient inventory management.
Impact: Whole Mark’s solutions enable D2C brands to manage their logistics effectively, improve delivery times, and enhance customer satisfaction, thereby boosting their market competitiveness.

Attribute	Details
Founded Year	2021
Location	Hyderabad, India
Stage	Seed
Funding	$1M
Tracxn Score	32/100
Competitors Rank	77 of 293

WholeMark Details in Table

https://tracxn.com/d/companies/wholemark/__ct5MrPYs8_xvEK__YU-9iBr2K5CtAe0W44hdrdquv84

7.WeeClu

Overview: Established in 2016, WeeClu offers cloud-based POS solutions for businesses. It focuses on providing analytics-driven real-time reports and business insights to help improve store operations and revenue.
Innovation: WeeClu leverages cloud technology to deliver POS solutions that provide real-time data analytics and insights, helping businesses make informed decisions to optimize their operations.
Impact: WeeClu’s technology aids businesses in increasing their operational efficiency, improving customer experience, and boosting sales through better data-driven decision-making.

Attribute	Details
Founded Year	2016
Location	Hyderabad, India
Stage	Seed
Funding	$605K
Investors	Haystack, Indian Angel Network, and 42 Others
Tracxn Score	31/100
Competitors Rank	156 of 2,285

WeeClu Details in Table

https://tracxn.com/d/companies/weeclu/__Ci2COsgJbDQNgQ-tkplfr3VvjsjTz0nTlyGJ_M7rFAk

8.InstaBee

Overview: Founded in 2019, InstaBee provides cloud-based ERP software for enterprises, featuring GST compliance, billing, automated business solutions, and inventory management.
Innovation: InstaBee distinguishes itself by offering a comprehensive ERP solution that includes automated business management and compliance features, making it easier for businesses to handle complex processes.
Impact: InstaBee’s ERP solutions help enterprises streamline their operations, ensure compliance with regulations, and improve overall productivity and efficiency.

Attribute	Details
Founded Year	2019
Location	Hyderabad, India
Stage	Funding Raised
Investors	Creades, Edastra Venture Capital, and 2 Others
Tracxn Score	30/100
Competitors Rank	30 of 138

InstaBee Details in Table

https://tracxn.com/d/companies/instabee/__i2STaGY9hyQYw2ZzUsGOy-FJc59J-6WMvFi-JySTqr8

9.PACT Software Services

Overview: PACT Software Services, established in 1998, provides ERP, CRM, and accounting software solutions. Its retail management system includes invoicing, inventory management, payroll, and property management.
Innovation: PACT’s ERP solutions are built around SQL server technology, offering robust and scalable modules that cover various aspects of business management, from CRM to HR.
Impact: By delivering comprehensive software solutions, PACT helps businesses manage their operations more effectively, improve financial accuracy, and enhance overall business performance.

Attribute	Details
Founded Year	1998
Location	Hyderabad, India
Stage	Unfunded
Tracxn Score	23/100
Competitors Rank	410 of 2,535

PACT Software Services Details in Table

https://tracxn.com/d/companies/pact-software-services/__0mG04-cwND49hQeohrJbvMcDmkjc1RI40Bk50Mfqwzk

10.MyAccounts

Overview: MyAccounts, founded in 2002, offers ERP software tailored for retailers and traders. Its product portfolio includes POS, retail & trading ERP, online accounting, and custom development services.
Innovation: MyAccounts provides a versatile range of ERP solutions that can be customized to meet the specific needs of retailers and traders, supporting various business processes and enhancing operational efficiency.
Impact: MyAccounts’ solutions enable businesses to streamline their operations, improve accounting accuracy, and enhance their overall management capabilities, leading to better business outcomes.

Attribute	Details
Founded Year	2002
Location	Hyderabad, India
Stage	Unfunded
Tracxn Score	21/100
Competitors Rank	175 of 3,109

MyAccounts Details in Table

https://tracxn.com/d/companies/myaccounts/__XuJQX7WhfHXMwtn18LUMWQ7kdr6qaRyNuRnBU_B8_8Q

FAQs on the top 10 RetailTech startups in India:

Q1.What does Froogal offer?
Froogal provides customer insights management solutions for in-store retailers. Their platform enables businesses to personalize customer engagement, implement loyalty programs, and launch omnichannel campaigns to drive revenues.

Q2.What solutions does EffiaSoft provide?
EffiaSoft offers cloud-based ERP solutions tailored for SMBs. Their product suite includes supply chain management, customer relationship management, HR management, financial management, and an Android POS solution.

Q3.What are the key features of Nukkad Shops’ POS solutions?
Nukkad Shops’ POS solutions offer billing and cash management, inventory management, loyalty programs, up-sell and cross-sell suggestions, analytics, and marketing campaigns. They also provide Android POS devices with built-in printers.

Q4.How does Zobaze help SMBs?
Zobaze is a cloud-based marketing automation platform that assists SMBs in communicating with existing customers, generating new leads, creating and sending offers, managing catalogs, and conducting social media marketing.

Q5.What does eRetail Cybertech specialize in?
eRetail Cybertech offers end-to-end software solutions for the retail industry, including warehouse management, POS, and backend solutions under the brand name ‘flexi’, catering to various needs of retailers.

Q6.What services does WholeMark provide?
WholeMark offers e-commerce shipping and fulfillment software solutions for D2C brands. Their platform integrates supply chain, online sale channel integration, inventory warehousing, last-mile delivery services, and return management.

Q7.How does WeeClu enhance store operations?
WeeClu provides cloud-based POS solutions with analytics-driven real-time reports and business insights, helping businesses manage and improve their store operations efficiently.

Q8.What are the key features of InstaBee’s ERP software?
InstaBee’s cloud-based ERP software offers features like GST compliance and billing, e-way bill generation, automated business solution management, documentation management, accounting, and sales and purchase management.

Q9.What solutions does PACT Software Services offer?
PACT Software Services provides ERP, CRM, and accounting software solutions. Their retail management system includes modules for CRM, MRP, HR, invoicing, inventory management, payroll, and property management.

Q10.How does MyAccounts support retailers and traders?
MyAccounts offers ERP software specifically designed for retailers and traders, including POS, retail & trading ERP, online accounting, custom solution development, project training, and staff augmentation services.